Let The Adventure Begin
There's nothing more magical than giving a child a book - inviting them on a journey to discover faraway places and characters that will stay with them for life. What if the book-shopping experience could be just as transporting?
Our story began with a simple, but innovative, idea: create a children's bookstore that combines the magic of the corner bookshop you remember with the convenience of an easy-to-shop online destination. With its clean navigation and helpful, interactive features, Bookworm.com makes it easier than ever to find well-loved classics, new favorites, award-winners and best-sellers. It's a place designed especially for you, with a curated shopping experience where getting that essential recommendation from a trusted shop owner happens without leaving your house.
Whether you're looking for that perfect dinosaur book for your pint-sized paleontologist or the latest vampire sensation for your tween niece, our useful tools will streamline your shopping:
- My Recommendations: Discover something new with recommendations based on books you've purchased from Bookworm or our family of sites (YoYo or Diapers).
- My Bookmarks: Tag books throughout the site that you want to save for later. It's an easy way to come back to something you were interested in without losing your place.
- Top Lists: Browse for titles organized by age or topic and find just the right book for just the right audience.
Best of all, we deliver everything in 2 days or faster with free shipping on any order of $35+. Because there's something wonderful about finding the perfect book, but there's something even better about having the time to read it. Our in-house customer care team is always here to guarantee everything is just as you need it to be. If you're not happy with something, send it back on our dime up to a year after purchase. If you have a suggestion, let us know.
In 2005, best friends Marc and Vinit started Diapers.com with a simple idea - to make life easier for new parents. They worked nights and weekends and enlisted a friend with her own family to answer customer calls and fulfill orders from her suburban garage. But there was one huge obstacle: most major manufacturers wouldn't sell their products to a start-up. So, using their personal credit cards, they rented trucks and headed to wholesale stores up and down the Eastern Seaboard to buy diapers, wipes and formula in bulk.
Marc and Vinit opened a formal office in Montclair, New Jersey, in 2006, and the following year hired their first full-time employee. By 2009, the company was renamed Quidsi (meaning "what if" in Latin) to serve as an umbrella for all its sites. In no time, Quidsi had added Soap.com for health, beauty and household essentials; BeautyBar.com, a luxury beauty destination; Wag.com, a pet specialty site; YoYo.com for toys and games; Casa.com for décor and home products; Vine.com for green goods; AfterSchool.com for kids' sports and activities; Bookworm.com for children's books; and Look.com for kids' clothing. Customers now had a seamless way to shop for everything they needed with one shared cart and easy checkout.
Seattle-based Amazon purchased Quidsi in 2011, although the company operates independently out of New Jersey. Here's an idea of how far the company has come in such a short span of time: In 2006, Quidsi had two employees... in 2013, it will have more than a thousand. Quidsi continues to focus on customers and explore the next big thing, always asking, "What if?"
Learn more about Quidsi and its history.
Quidsi owns and operates Diapers.com (baby care), Soap.com (health, beauty and household essentials), BeautyBar.com (luxury beauty), Wag.com (pet products), YoYo.com (toys), Casa.com (home and houseware essentials), Vine.com (natural and organic goods), AfterSchool.com (kids' sports/activity gear), Bookworm.com (children's books) and Look.com (kids' clothing). Our customers enjoy a broad selection, free 1-2 day shipping on orders $35+, easy-to-navigate sites and award-winning service. At Quidsi (Latin for "what if"), we dare to think big and explore possibilities.
- Marc Lore
- Co-Founder, Chief Executive Officer
- Vinit Bharara
- Co-Founder, Chief Operating Officer
- Christina Carbonell
- Senior Vice President, Retail
- Sharon Fox
- Senior Vice President, Consumables
- Galyn Bernard
- Vice President, Retail
- Wei Yan
- Chief Technology Officer
- Scott Hilton
- Executive Vice President, Operations
- Mike Scelzo
- Vice President, Customer Care
- Tara Lawrence
- Vice President, User Experience & Creative
- Mitch Kushinsky
- Vice President, Project Management Office
- David Zhang
- Vice President, Retail
- Prasad Pola
- Chief Information Officer